AMD (India) has appointed Sandip Naik as its head of channel sales for India, Sri Lanka, Bangladesh and Nepal.
According to the company, Naik’s appointment is in alignment with AMD’s channel strategy, which is aimed at strengthening the company’s relationship with its channel partners. The company, however, isn’t restructuring its channel business model.
As part of its channel initiatives, the company has recently announced its Annual Challenge program ‘High Flyers’. The program has been conceived to reward partners who have contributed in the growth of AMD’s business in India. The program targets AMD’s CPU and GPG partners, retail and commercial partners, distributors, OEM and ODM partners across 4 zones in India, and other countries in South Asia including Sri Lanka, Bangladesh and Nepal.
Quarterly winners of the program will receive prizes, such as mobile phones, watches and other accessories. They’ll also be recognized through mentions in ‘Chip In’. The grand prizewinner will be selected on the basis of outstanding performance throughout the year, and will be presented with a car.
AMD also announced the rollout of its annual channel partner training program ‘Dive 2008′. This technology-training program’s aimed at extending the expertise of the new AMD and ATI products, which were released this quarter. According to the company, it’ll continue to announce new initiatives to keep the channel partners motivated and to help them achieve success.
Naik, who has already proven himself in different roles within AMD, will be responsible for driving channel sales and outreach for the company. He’ll work closely with channel partners in these regions, and will also be responsible for strategic affiliations with ecosystem partners.
He’s associated with AMD for over 3 years and has contributed significantly in building AMD India’s business over this period, informs the company. He has deep understanding of the channel business and enjoys strong relationships with the channel community across the country. Armed with his experience in the business, Naik is expected to be instrumental in engaging very closely with AMD’s partners to tap new markets and opportunities.
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