Nitin Pandita Joins Fox Mobiles To Strengthen Channel Biz, Boost Sales

Strengthen Channel Biz, Boost Sales

Mumbai: Fox Mobiles, a brand known for manufacturing reliable, durable and purpose-built feature phones, today announced the appointment of Nitin Pandita as Business Head of Fox Mobiles in India. Pandita is a seasoned professional specializing in Channel Sales and Distribution Management. Driving the Fox Mobiles sales, he will be responsible for building robust strategies to build and develop different markets for the brand.

The company is aggressively expanding its footprints across the country and building a strong channel ecosystem. Very recently, the phone maker appointed North American Mercantile (NAM) as the company’s distributor in Maharashtra. In February, it boosted its presence with the appointment of 12 key partners covering the five southern states of India.

These partnerships are aimed for increasing brand visibility and ensuring availability of Fox Mobiles wide range products across the country.

“We are delighted to have Nitin take this leadership role at Fox Mobiles in addition to leading some of our other verticals as well. Having an exceptional track record, I’m confident that he will work alongside the existing team to continue building a strong network for Fox in India.” said Essa Merchant, Managing Director at Advanced Computers, the parent company of Fox Mobiles.

Commenting on the appointment, Pandita said, “It’s an exciting time to join Fox Mobiles, with the brand getting recognized in the market by its innovative and quality products.

Today’s market needs new entrants that can stand apart from the rest. I look forward to build on the existing strengths of our sales team and expand the company’s business to stand apart, grow and lead. I look forward to working with Charanjit Singh Bijlani, our Chief of Operations for Fox Mobiles to support and fulfill this tremendous responsibility.”

Pandita has a rich experience with reputed telecom companies in domestic and International Markets – Bharti Telecom, Brightstar, Salora International, BrightPoint, etc. At the Advanced Computers, in addition to Fox Mobiles, Nitin Pandita also leads brands like Lenovo, Philips and Alcatel in their pan-India sales operations.

Leave a Response