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Super Micro To Build Strong Channel Network In India

Channel Network

Bengaluru: US-based Super Micro Computer, a global provider of compute, storage and networking technologies is bullish about the India market in the gaming motherboard category and is looking to establish a strong channel network in India.

Super Micro has maintained a presence in the mid to high-end gaming motherboard market and launched its complete range of Gaming Motherboards and Chassis for the Indian Market last year. Recently, the company launched its next generation motherboard – C7Z270-CG motherboard that offers a very unique green and black look, mixed with great features and server-grade components.

The newly launch motherboard supports Intel’s Kaby Lake processors, and are classified as Core Gaming, Core Business and Professional Gaming boards. The new generation series of boards incorporating the Intel H270, Z270, B250 and Q270 chipsets.

R. Viswanath, who manages the Gaming Business for India, told Channel Times that the company has already appointed Modi Infosol as authorized distributor for the Indian Market. Recently, Super Micro has signed up with Devraj Computers for distributing their Gaming Motherboards, Chassis and other gaming related products for the South region. These Gaming boards come with three years warranty and are also optimized for Super Micro Gaming Chassis.

Super Micro, is excited about the growth of Gaming business in India, added Viswanath. India’s PC gaming market has marked a regular growth of 25%-30% year-over-year. “The growth that this industry is noticing is double the growth seen of the global media and entertainment industry,” he said.

The PC and peripheral gaming market has 5-7 Million gamers with 1-1.5 million hard core gamers all over the globe. As per FICCI KPMG report on gaming industry, the expected growth in this industry is marked at a CAGR 14.3% and will be an INR 45 billion market by the year of 2019.

The company already launched its exclusive Gaming website, www.supero.com, by giving it a separate identity to the Gaming world. Some of its other product offerings include the Pro Gaming series, Z270 CG, for hardcore gamers, Z270 CG-L and H270 series for Core Gamers & for Core Business, Q 270 and B250.

Super Micro will also unveil a new set of Channel programs in the coming months to its key partners through their Distributors and will be working closely with some of the strong Channel players across the country, summed up Viswanath.

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