News

S Rajendran Acer India’s CMO Quits

Acer India’s Chief Marketing Officer S Rajendran has resigned from the company citing personal reasons.

Citing personal reasons Acer India’s Chief Marketing Officer S Rajendran took an exit from the company.

“After a long, eventful and enriching career, spanning over 16 years at Acer India, I have decided to move on. It has been a tough decision, especially since one has been closely associated in building the organisation from its inception in 1999,” Rajendran as told BusinessLine on his last day in the company. He said he was taking a break for a few months now “to more truly play my other roles of a responsible parent and son”.

With over 30 years of experience, Rajendran has spent more than 16 years in Acer India, focusing areas such as strategy, marketing, sales, product management, distribution, brand management, digital marketing and retailing.

“The journey has been exciting, and true to the DNA at Acer, there have been many firsts that helped us grow from a practical non-entity to a reasonably consistent top 3 or 4 player in the Indian market,” he said.

For the Taiwanese subsidiary in India, he was instrumental in gaining market share in the personal computer business, and also played a key role in bringing Acer’s smartphones to India.

Leave a Response