Rural India Will Be The Growth Engine Of Internet: Report
Rural India will now fuel the growth of internet in the country, which will account for nearly half of the country’s total Internet population by 2020. According to a report by Boston Consulting Group, increased access to the Internet will also influence rural shopping patterns, replicating the trend seen in urban India. The reports states that by 2020, about 315 million Indians living in rural areas will be connected to the Internet, compared to around 120 million at present. That’s about 36 percent of the country’s total online population. According...