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Alibaba Cloud Announces Distribution Channel Program In India

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Alibaba Cloud, the cloud computing arm of Alibaba Group, recently launched its new distribution channel program in India. The program, announced at the India Eco Summit in New Delhi, is aimed at encouraging partners to bring technical knowledge to customers and build an open ecosystem among sales, technology and service partners.

Alibaba Cloud also said that it will build specialized teams to focus on various segments such as start-up and online business, to better align customers and partners in order to promote business growth. The company will train further 1,000 sales and technology personnel in India over the next 6 months.

Earlier in July, Alibaba Cloud launched the EMEA Ecosystem Partner Program, an initiative to further strengthen the collaboration between Alibaba Cloud’s customers and partners in Europe, Middle East and Africa.

According to the company, the Program will focus on four key areas: the development of digital transformation in targeted vertical industries, supporting talent development, advancing technology innovation and enhancing marketplaces.

Likewise, Alibaba sees great potential in India that currently ranks third on the list of countries in Asia Pacific excluding Japan, with an estimated $2.1 billion spent on public Could services, according to IDC. Alibaba Cloud provides high-performing and highly-secure products and services to clients in India across the e-commerce, gaming, media, retail and IoT sectors through an extensive network of distributors.

“Alibaba Cloud has always been dedicated to empower enterprises of different sizes to tap into opportunities in the digital age. With digital transformation poised to add close to USD 154 billion to India’s GDP, this is a great opportunity for us to do business in India. We are excited about the launch of the distribution channel program as building a strong, collaborative partner ecosystem is essential to our growth strategy in India,” Alex Li, General Manager of Alibaba Cloud Asia Pacific, said in a statement.

“Through working with different partners, we will be able to bring our high quality products and services to customers in India to help them embrace the opportunities of digital transformation,” added Li.

At present, Alibaba Cloud has 47 availability zones across 18 economic centers globally, across mainland China, Hong Kong, Singapore, Japan, Australia, the Middle East, Europe, India and the US.

In January this year, Alibaba Cloud inaugurated its first India Data Center in Mumbai to fulfill the growing demand for cloud computing services among SMBs and emerging businesses in the region. The channel strategy further strengthens Alibaba Cloud’s commitment to the Indian market, believe experts.

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