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How Amazon India Attracts More Sellers Than Rivals

Amazon has reportedly witnessed a 250 percent year-on-year growth in bringing new sellers on board as it looks to tap into the booming e-commerce market in India. According to reports, the high growth figure is attributed to the e-commerce major’s decision to reduce commissions that are charged to sellers for multiple categories like electronic goods, mobile phones and tablets in order to help them sell at a lower cost. Amazon, which competes with the likes of Flipkart and Snapdeal, has cut its commissions by 25-30 per cent across categories. The...