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Nokia Set To Make Comeback In Smartphone Biz In Q4 2016

Global handset maker, Nokia is reportedly planning to make a comeback in the highly contested smartphone business with the launch of Android smartphones and devices in the fourth quarter of this fiscal. Microsoft and Nokia’s non-competent deal expires at the end of this year and Nokia China’s Mike Wang says Nokia will stage a comeback in the ever competent smartphone business. Nokia’s comeback devices will be manufactured by HMD Global, a Finnish company started by former Nokia employees, the Indian Express reports. Also Read: Hopes Alive For Come Back Of Nokia And BlackBerry HMD Global...
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Samsung To Focus On All Smartphone Segments & New Launches

In a bid to retain its current market lead and boost smartphone sales, Samsung India Electronics will focus on all smartphone categories with different price tags. The company will also focus on new launches with innovative features to maintain its position and gain more market share, a top company official told IANS. Samsung currently has 48.3 per cent market share in terms of value while in January 2015, it had a share of nearly 35 per cent, and with the new launches it is looking to gain even more ground....
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Micromax To Tap Vernacular Consumers With Indus OS 2

Micromax expands its Unite range with the launch of the Unite 4 and Unite 4 Pro smartphones with an aim to support a variety of Indian languages at the system level. When it was first launched, the target consumers were from smaller towns and semi-urban areas. The domestic handset maker wants to target the untapped non-English speaking consumers with its latest Unite series smartphones. Shubhajit Sen, Chief Marketing Officer, Micromax Informatics, highlights company’s interest to cater the untapped vernacular smartphone market, and Micromax’s partnership with Indus OS. Sen revealed that...
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