Mumbai: In a bid to grow the established CRM and ERP players in the industry, Microsoft recently started offering Dynamics 365 to its partners and customers. Microsoft Dynamics 365 unifies CRM and ERP capabilities by delivering new purpose-built applications to help manage specific business functions, including Sales, Customer Service, Field Service, Operations, Marketing, Project Service Automation, and Financials.
Channel partners have already given a thumbs up to the new offering and said that the integrated CRM and ERP software solution would enable them to showcase their solutions worldwide and expand their reach into the new growth areas. No doubt that Dynamics 365 has brought an exiting opportunity for its channel partners. However, it is very critical for partners to showcase the new offering to their customers and help them migrate their business applications to the new platform.
Channel Times has listed out few steps by which partners can make their customers’ journey towards Dynamics 365 smooth and hassle free. Here are five ways partners can start engage with their clients on Dynamics 365
FAQ: It is very important to clear the doubts of customers. This can be done effectively by preparing a Frequently Asked Questions (FAQ) document. Partners can make use of PowerPoint to create e-book format of FAQs. They can also make it more interesting with the effective combine use of graphics and text.
Video Demos: Videos are an effective tool of communication. Partners can create a series of short videos which can give demos to customers about the new offering. It is advisable to keep the videos simple and short to attract maximum attention of customers.
Also Read: Indian Partners Give Thumbs Up To Microsoft Dynamics 365
Customer Experience: Customer experience is very important to understand their feedback on the solution offering. Partners can document customers feedback and use them for as a reference while approaching to new clients.
Engagement Events: On site seminars, webinars and engagement programs are an effective tool to reach to the larger set of potential customers. It is also a platform to clear queries of clients. Partners can use live demos and even ask customers to share their feedback at such events to introduce customers and prospects to Dynamics 365.
Combine Power Of Words and Graphics: The combination of functions in the Enterprise and Business versions of Dynamics 365 is unfamiliar to your customers. Therefore, partners can use some of the diagrams or graphics that Microsoft has built to help explain the Dynamics 365 ecosystem.